Log inEarly access
Cold email that never embarrasses you

Finds you clients.
Offers only what you've ticked.

It reads each firm's own site, writes to the person who decides, and sends from your own mailbox or, for volume, warmed ones. Replies come to you either way. Every email has a reason you can see, or it is not sent.

US$0.04an email sent
Your mailboxor warmed ones, for volume
Your callautopilot or approve
Founding customers: US$225 of credit for US$150, 3 mailboxes free, 20 placesGet early access

Early access

Gako opens to agencies and studios soon. Leave your work email and we'll write when it does.
Have an account? Log in
Made for agencies and studios
01Start with your website

Drop in your website. Gako works out who to sell to.

It reads your pages, writes down what you sell and who you have sold it to, then suggests the kinds of firm that fit, each with its reason and the signs to look for. You tick the ones to reach.

yourstudio.comRead
  • /about
  • /work
  • /services
  • /clients
Sells
Websites for architects and interior designers, built around photographs of finished work.
Done for
Two architecture practices and an interiors studio.
Price
From US$8,000 a site.
Based in
Austin, Texas.
Residential architecture practicesstrong

Two of your three case studies are architecture practices.

New project pages this yearHiring an architect5 to 30 people
Interior design studiosgood

One case study, and their work sells on photographs of finished rooms.

Publishes finished roomsFeatured in design press
Landscape architectsstretch

They win the same kind of client, and their work is shot the same way.

Residential gardensAward entries

No case study yet. Worth a small test first.

A sample, for a made-up studio.

Try it on your siteFree, no sign-up. It reads your home page once.
02An email Gako wrote

It reads the firm before it writes a word.

What Gako readHarbor Lane Architects
1About pageHomes that sit low in the landscape, in local stone and timber.
2Projects pageRidge House, their newest, finished this spring.
3Team pageSarah is the founder; nine people.
4AudienceResidential architecture practices, 5 to 30 people. Strong fit.
×Left outAnything about their own website.
To Sarah, founder, Harbor Lane ArchitectsSubject Ridge House
Hi Sarah,I saw that Ridge House is finished2, and that like your other homes it sits low in the landscape, in local stone and timber1.We make websites for architecture practices about your size34, built around photographs of finished work. Two of our three most recent are for practices like yours.Would it be useful if I sent you those two?Ana
Mesa Studio

A sample. The firm and the studio are made up; Gako writes this way for every lead.

03How it works

From your website to replies in your inbox.

  1. 01Reads your site

    It reads your website and writes down what you sell, how you price it and who you have done it for. You fix anything it got wrong.

  2. 02Picks audiences

    It suggests the kinds of firms your work fits. You tick the ones you want to reach.

  3. 03Finds the person who decides

    For each firm it finds the owner or the head of the team you would sell to, with an address that works.

  4. 04Writes and sends

    Each email opens on something the firm says about itself. At most 10 a day go out from your own mailbox; the rest from our warmed mailboxes, a few dozen a day each. With no reply, two short follow-ups go after it: about half of all replies come from those. Don't like how they read? Say so in a line and see the change before it applies.

  5. 05Sorts the replies

    Replies come back to one inbox, sorted. It answers the simple questions and keeps the rest for you.

04What it won't do

The rules it keeps when it writes in your name.

It never comments on a prospect's own website.01
It never promises a meeting or a price for you. A draft that does waits for you to read it.02
Anything it is unsure of waits for you. Nothing risky goes out on its own.03
05Made by a studio, for studios

Built to find one studio's clients first.

I'm Lin. I run KILN., a one-person studio in Singapore that designs and builds websites, from the first sketch to the last line of code.

Most of KILN.'s work starts with an email to a firm that has never heard of me. A good one means reading the firm first: its site, its work, who runs it. One person can only read so many.

So I built Gako to do the reading and the writing, and to bring the replies back to me. KILN. finds its own clients with it. What you sign up for is the same tool.

Lin · KILN., Singapore
Gako
06Pricing

Pay for what is sent. No subscription needed.

4¢

for each email sent

  • US$15 of sending to try, for US$1
  • Monthly plans from 1,000 emails for US$38, down to 3¢ an email at 10,000
  • Replies and answers cost nothing
Founding customers

US$225 of credit for US$150, for the first 20 agencies.

  • Your own sending domain and 3 mailboxes, free for 3 months
  • After the credit, 3¢ an email for your next 5,000 emails, within 12 months
  • Unused credit back within 60 days
  • Your name on the founding list, if you want it
07Questions

What people ask first.

Whose mailboxes send the emails?

Your own sends at most 10 a day, so the address your clients write to stays clean, and replies land in your inbox. The rest go from our warmed mailboxes, up to 50 a day more on the free trial, and replies to them are forwarded to you. Warmed mailboxes on a domain like yours open soon.

Will my emails land in spam?

Each mailbox sends a few dozen emails a day after weeks of warm-up. Every email carries a one-click unsubscribe, and anyone who says no is never written to again. If complaints pass 0.1%, sending pauses until a person looks.

Where do the leads come from?

From business data providers and from firms' own websites. Gako does not scrape LinkedIn.

Can I change how the emails sound?

Yes. On any campaign, say how they should read: shorter, lead with their recent projects, never mention price. You see a few emails before and after, and nothing changes until you apply it.

Which countries can I send to?

The US first, and most of the world. Where a country's law asks for consent before a cold email, Gako warns you and holds those emails; they go only if you choose to take on the risk.

What does it cost?

4 cents for each email sent, pay as you go. Sending more, a monthly plan costs less: 1,000 emails US$38, 2,500 emails US$90, 5,000 emails US$170, 10,000 emails US$300, and a month's unused emails roll over one month. Replies cost nothing. The trial is US$15 of sending for US$1 by card.

What happens to unused credit?

Trial credit ends 14 days after you sign up. Founding credit lasts 12 months, and you can have what is unused back within the first 60 days.

08Early access

Be one of the first studios to send with Gako.

Gako opens to agencies and studios soon. Leave your work email and we'll write when it does.

Or take a founding place: US$225 of credit for US$150, and 3 mailboxes free for 3 months.